Client: Xerotech Ltd.
Year: 2021
Category: Design, Art Direction, CGI, Editor
For this project, we stepped away from the typical B2B approach, opting for an automotive-inspired style that adds energy and precision to the technical story. The CGI animation showcases the assembly of modular battery packs for off-road vehicles, capturing the sleek, mechanical beauty of the process. With a focus on both innovation and excitement, we elevate the product’s functionality, making complex technology feel dynamic, powerful, and engaging—just like the vehicles these battery packs are built to power.
