Xerotech – Test Videos GUI

Here is the test video user interface and motion design I created for Xerotech in 2021.
The CEO wanted Xerotech’s visuals to stand out from the typical B2B aesthetic, so he suggested drawing inspiration from his favorite science fiction movie. I liked the idea (and the movie), and for the next four years, I worked to stay true to that vision as much as possible.
As the art director for this project, my role was to strike a balance between the mood of the source material and the practical usability of an actual interface.